I upgraded my account because as someone who ran an active community I regularly needed assistance urgently and premium accounts promised 24/7 live chat support.
Filing a ticket when some griever was running around your city making life miserable for everyone just didn’t cut it.
Back then asking for help through chat support regularly resulted in an actual Linden coming over to see what the problem was.
Ah those were the days kids, you youngsters don’t remember.
I’ve been premium ever since because you sort of have to if you own land.
Without a premium account you can’t own land on the Mainland but even when you buy a private region you still kind of need some of the premium account perks such as the chat support.